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Marketing

Do you have questions about Marketing your home for sale in Northern Virginia? I pride myself on offering our clients flexible and personalized service along with excellent home listing marketing. Our customized service is backed by our deep comparative research used to determine the listing price of your home. The most important factor to selling your home quickly, and getting multiple offers is an accurately priced home listed at market value.

List Price Matters

A new home listing will get the most attention and interest in the first two weeks. A competitively priced home along with excellent marketing are two of the most critical components behind selling your home quickly. Using bright, beautiful photographs and detailed annotation, we aggressively market your home through the Bright MLS, signage, and a variety of websites to create maximum exposure and market saturation for your property. Additionally, we work tirelessly on your behalf to ensure the information about your home is always accurate and up-to-date.

Marketing of Your Home

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  • Printed materials such as flyers, pamphlets, postcards, etc.

  • Listing on the BRIGHT Multiple Listing Service (BRIGHT MLS) complete with all descriptive details

  • Professional quality photographs and/or virtual tour of your home

  • Featured listing on numerous websites such as Zillow, MMK Realty LLC, and other major listing sites

Efficiently Market Your Home

Making your home attractive does not suffice. Your home needs the proper exposure along with an efficient marketing plan. To begin with, a we prepare your home’s MLS Profile. Printing materials and internet property ads get created along with high-quality photos, and panoramic photography to accurately showcase your home. We also utilize our extensive network that we have built over many years to bring the largest pool of potential buyers to your home. This network is often comprised of past clients and other agents representing buyers. However, it is not always about bringing many buyers to your door because more doesn’t always mean the better. A skilled realtor weeds out all the unqualified buyers that just want to view the house without planning on making an offer.

Results Driven Marketing

It’s an extensive task to learn how to sell your own home. The selling process is complex and can turn into a full time job. A skilled agent can make a big difference because they have the experience and the time. With over 19 years experience under her belt, Michelle is highly knowledgeable of the local market in Northern Virginia.

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